Department of Information Technology


Multiplatform e-Publishing for Leisure and Interactive Sports Advertisement

Information in Swedish:

Flash demos of the Melisa Set-Top Box application, divided into two parts:

Video explaining the Melisa concept:

Melisa leaflet:

Paper on the design of the Melisa User Interface:

The MELISA proposal aims at the cross-media broadcasting of sports events featuring interactive advertising and sports-related games over digital television and next generation mobile networks infrastructures. An end-to-end solution for the authoring and delivery of this new media content in real-time will be designed, developed and evaluated.

MELISA will furthermore provide the infrastructure necessary to process various transactions of the users related to sports broadcasts in real-time and the applications demonstrating the value of this service for personalised interactive advertisement, m-Commerce and wagering.

Project site

Financial support

EC / Information Society Technologies Programme


2002-05-01 -- 2004-12-31

Project Reference


Uppsala Contact Person

Erik Borälv

Project Contact Person

DEMIRIS, Athanasios
Tel: +30-10-6674436
Fax: +30-10-6677312

Updated  2007-01-05 14:21:35 by Erik Borälv.